grafe

So, Who Is Grafe Auction Company?

grafe

Founded in 1959, Grafe is an authority on commercial and industrial equipment auctions. They pioneered the use of auctions to sell supermarket and grocery store food service equipment. They have taken the knowledge learned from their prior experience and applied those same principles to the sale of real estate at auction.

Keeping Up With The Competition

 

Grafe’s site used to be outdated and was not optimized for mobile users. That is not accepted with today's user and SEO standards. Grafe needed an auctioning system that could run auctions, list items, and receive payments with ease.

Getting Technical

 

grafe phone imgThe Happy Dog team used our skills to create a custom Symfony app using websockets for user interaction from the ground up. This made the site capable of handling lot item organization, live and online auctions, payment processing, and more.

Over 1 Million Unique Visitors

 

Grafe is an authority on commercial and industrial equipment auctions with over 1 million unique visitors. They were the company that pioneered the use of auctions to sell supermarket and grocery store food service equipment.

A Partner For Life

Our relationship with Grafe is a long term one. We are continuously updating the website to make it perform as well as possible. Since the site launch, their conversions are up and their bounce rate is down, which is what we like to see!

Visit the website.

We thoroughly enjoyed such a challenging and rewarding project. Here's to hoping you are more impressed than we are!